The CRITICAL Reason That Every Cannabis Business NEEDS A Merchandise Line

Branded merchandise is the key to turning budtenders into brand ambassadors.

Regardless of what side of the cannabis industry you’re on, developing branded merchandise is critical. Why? Because in a saturated and competitive marketplace, merch is often the difference between success and failure. And while T-shirts and hats are perfect giveaways that make customers walking billboards, that’s not what makes merchandise critical. Like everything else in cannabis, it comes down to the budtenders. Here’s why:

[ut_custom_heading align="center" effect="none" color="#00bbb4"]Budtenders are the lynchpin of the cannabis industry.

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