PotShot HARDCORE Campaign
Not for the Faint of Heart
Services Provided
Campaign Ideation + Creation, Brand Extension, Email Marketing, Print Advertising, Advertising, Social Media Content Creation + Management, Photography
PotShot is a 100mg THC shot, not meant for the faint of heart.
Hybrid was tasked with creating a campaign that targets the heavy-dose consumer. Thus, HARDCORE was born, and PotShot's brand identity was pivoted to encapsulate a hardcore energy.
