Email Marketing

Email is a tried and true digital marketing workhorse.

Email is one of the best tools for navigating market restrictions. It’s a reliable way to directly connect with your target audience and prompt quick action on promotions and services, while bypassing volatile social media platforms that aren’t friendly to the cannabis industry. Your email list is a crucial business asset—let’s put it to good use.

Laptop showing email inbox with Rootfown Dispensary Email
Mobius Trimmer

Cannabis Dispensary Email Marketing

Email campaigns can turn every communication into a revenue opportunity for your dispensary. With our approach, your emails land right where they should—in the hands of customers eager to see what you’re up to. We craft emails that keep your customers informed, interested, and inspired to visit and revisit, transforming your sales and specials into their next favorite purchase.

Email Images for Rootdown Dispensary created by Hybrid Marketing Co.
Email Images for The Living Room Dispensary created by Hybrid Marketing Co.

Cannabis Brand Email Marketing

Your brand has a voice, and we’ll ensure it’s heard. Email marketing for your cannabis brand isn’t just about blasting out updates. It’s about starting conversations. We help you build and nurture a dialogue with partners that resonates and keeps your brand top-of-mind.

Cannabis B2B Email Marketing

Cannabis B2B is all about connections. Our email marketing strategies for cannabis B2B businesses focus on relationship building. We send messages that speak to your audience’s needs, establishing a foundation for collaboration, growth, and mutual success. These interactions lead to transactions.

Email Images for XRpure created by Hybrid Marketing Co.

Who We Partner With

AlpineIQ

AlpineIQ uses customer data to help your cannabis business send emails that matter. Reach the right people with the right message at the right time, and boost engagement and customer loyalty with straightforward, effective communication. Beyond emails, AlpineIQ offers insights that help you understand customer preferences and behaviors, allowing for more tailored email marketing strategies.

HubSpot

HubSpot is an all-in-one tool that eliminates guesswork in email campaigns. Its intuitive design and comprehensive analytics help you understand your customers, automate your outreach, and build stronger relationships. HubSpot also seamlessly integrates with other channels, giving you a unified view of your marketing efforts.

ActiveCampaign

ActiveCampaign gives you the power to send emails that resonate with your audience. With advanced automation and segmentation, you can personalize each message, ensuring your emails feel more like one-on-one conversations than blasts. ActiveCampaign provides a clear view of your campaign’s performance so you can continually refine your approach.

Klaviyo

Klaviyo is about getting results from your email marketing efforts. It helps you turn shopper behavior into targeted emails that drive sales, ensuring your messages are timely, relevant, and, most importantly, effective. The platform’s strength lies in its data-driven approach, allowing you to craft campaigns that directly contribute to your revenue goals.

Our Cannabis Email Marketing Services

Email Strategy

We’ll map out an email strategy that connects directly with your cannabis audience. We focus on what matters to your customers and plan targeted campaigns to convert curiosity into sales. Our strategic approach is tailored to meet your business goals while staying agile to adapt to market changes.

Email Automation

Our email automation services are designed to keep your audience engaged without you having to do anything. We set up systems that trigger personalized emails based on customer actions, ensuring timely and relevant communication. It’s about maximizing efficiency and maintaining a consistent presence in your subscribers’ inboxes.

Managed Email Campaigns

Let us take the wheel with our managed email campaigns. We handle everything from crafting the message to analyzing the results so you can stay focused on the bigger picture. Our hands-on management ensures your email marketing stays on course and delivers on your brand’s promise.

Email Segmentation

With email segmentation, your messages hit closer to home for each segment of your audience. We break down your list to ensure the right messages reach the right groups, enhancing engagement and improving campaign success. This tailored approach means higher open rates and more effective communication.

Email Copywriting

Our email copywriting services turn words into action. We create compelling content that speaks directly to your audience, encouraging opens, clicks, and conversions. Every line is crafted to catch the eye and engage the heart and mind, driving genuine results for your cannabis business.

Melany Maurer - Email Marketing Manager

YOUR EMAIL MARKETING EXPERT

Melany Maurer

Melany is our email marketing maestro; her extensive experience, deep knowledge of best practices, and expertise in CRM/ESP tools empower your business to achieve remarkable engagement and retention. From B2B to B2C, blast promotions to automated nurtures, she’s sent thousands of emails to millions of people. Let Melany’s strategic insights and proven track record elevate your email marketing to new heights.

“Hands, touching hands
Reaching out, touching me, touching you…”