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It can cost up to 5 times more to sell to a new customer vs. an existing customer.
Your business can succeed or fail based on your ability to keep customers returning.
But loyalty is not distributed evenly across all business types in the cannabis industry.
Through our extensive market research we’ve discovered customer loyalty is hierarchical.
You need to deploy marketing strategies and tactics proven to generate loyalty based on your business’s position in the hierarchy.
In our new white paper, Hybrid’s experts explain how to:
- Use your business’s position in the hierarchy to gain a tactical advantage over competitors.
- Counteract customers’ natural loyalty to businesses or brands that may sit above yours.
- Use position-based marketing tactics to improve customer lifetime value.
- Get better results and improved efficiency from your marketing budget and effort.
And ultimately, make your business more profitable.
Learn how in The Hierarchy of Loyalty: Advanced Marketing Tactics to Power Growth and Protect Revenue.
